Free Instagram Tools For Conservation Organizations
Hey, time is precious for all of us. Efficiency is a must. These three Instagram tools won't save your life in the great outdoors but they can help save you time on your smartphone or...
Author: Gregg McLachlan
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Filming new conservation series
Peak filming season is well underway at WorkCabin Creative and videography work has begun on another major video series for a conservation nonprofit and numerous partner agencies. I've already been in the field at several...
The Art of Conservation Storytelling With Photography
Fantastic! Your organization has excellent photos on Instagram! Everyone is hitting the heart button to show their love. But is that enough? Probably not. You want people to do more than just heart your photos all...
Start Your YouTube Channel Right Now
I'm going to tell you a common story that I hear. It goes something like this: Is your organization on Facebook? Yes! Is your organization on Instagram? Yes! Is your organization on YouTube? Um, no. That response is still more common...
Six things to do to your adventure tourism website now
Fantastic, you've got a website for your outdoor adventure business or small environmental nonprofit! Now what? Have you looked at it lately? The days of building a tourism or nature website and then letting it...
How to shoot better outdoor adventure videos
Hopefully you've used every one of your guided expedition trips to create content that can be used in marketing. Words alone never sell a service as well as visuals. If you haven't, it is time...
The secrets to better narrative writing for conservation
Playwrights do it. Screenwriters do it. Novelists do it. You should be doing it. What is it? It's a simple thought process that can help you better plan your environmental storytelling. We've been so programmed to...
3 Reasons Why Organization Storytelling Is The Future Of Conservation
Today's society is fast-paced. We live our daily lives consumed by the digital age and its conveniences. Clicks have become robotic. Facts are forgotten fast or blurred. Our thirst for instant gratification has made...
How to get started podcasting for conservation
Lots of trends come and go fast. But the same can't be said for podcasting. Its growth has been slower yet impressive over the past many years. Podcasting's growth trajectory suggests that it has...
Chimney Swifts in Canada: Our upstairs neighbours
WorkCabin Creative has finished production on a new project for Birds Canada, Canada's national bird conservation organization. This video features the Chimney Swift (Chaetura pelagica), a unique and declining bird species at risk. Chimney Swifts...